Pendemonium is a full time online writing equipment shop owned by Sam and Frank Fiorella
 

Sheaffer Proofs and Adverts - Pendemonium!

Updated December 31, 2015

Parker Adverts - Sheaffer Adverts - Waterman Adverts - Others Adverts - Esterbrook Adverts - Wahl-Eversharp Adverts - Carter's Adverts

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Proofs and Adverts listed below! Scroll down and enjoy! Sheaffers Adverts from 1918 - 1967


      

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All Sheaffer Advertising Proofs are $10 each!

Listed below are original advertising tear proof sheets from the Sheaffer archives in Fort Madison, Iowa. Unlike regular magazine advertisements, many of these have the name of the magazine and publish dates printed on them. Many are one sided instead of the usual two sided magazine ads. Colored ads are exceptionally brilliant. Great for framing and a neat little piece of history!

  • Forties
  • Fifties
  • Sixties

1940 Proofs

SHTP-112

 

February 1945, March 1945, National Stationer, National Jewler, Geyer’s Topics, Office Appliance, American Druggist, Modern Stationer, B&W, 11x14, "The Curtain is Up!, On the Smash Hit of 1945 Sheaffer’s Billion Impression Advertising Campaign.", illustrations of military officer giving speech, a symphony in the background, Skrip ink display "Choose your Color", and a store window front display, displaying all Sheaffer Skrip inks.

SHTP-170

Sheaffer Advertising Proof - September 1943, Esquire, full color, 11x14, "Their fireside moments...Letters from home", illustrations of "Triumph" Lifetime pen with clip and pencil, Fineline leads, and V-Black Skrip ink.

SHTP-182

November 1942, December 1942, January 1943, National Geographic, Popular Publications, Thrilling Group, full color, 11x14, "This is the time to Write!", illustration of Crest "Triumph" Tuckaway for men or women.

SHTP-195

January 1943, Readers Digest, full color, in Portuguese, 8.5 x 11, "Un Regalo de Buen Guston", illustration of boxed Triumph Crest black FP & pencil

SHTP-196

November 1947, Readers Digest, full color, in Portuguese, 8.5 x 11, "Triumph Tuckaway com pena geita especialmente para Ela", illustration of boxed Tuckaway black FP & Pencil with stainless caps

SHTP-198

January 1944, Readers Digest, full color, in Portuguese, 8.5 x 11, "Um presente de-duracao perpetua", illustration of Triumph FP and Pencil in black

SHTP-199

May 1947, Readers Digest, full color, in Portuguese, 8.5 x 11, "Ele Gostara de um presente que realce sua personalidade", illustration of boxed Triumph black FP and Pencil with stainless caps

SHTP-200

Feb 19, 1940, Drug Topics, B&W, 12 x 18.5 - printed vertically, "Sheaffers Free Jingle Tots Window Parade!", illustration of a store window displaying Sheaffer Skrip, this is an ad directed to dealers who can win cash prizes for the best window displays.

SHTP-201

October 1947, Readers Digest, full color, in Portuguese, 8.5 x 11, "Pontos Que Promovem Sue Preferencia Pessoal!", illustration of boxed Triumph Crest black FP & Pencil sitting on top of books

SHTP-202

August 1943, Readers Digest, full color, in Spanish, 8.5 x 11, "La Pluma Tuckaway Neuva - Vitalicia, Newvo Placer en Escribir", illustration of green striped Tuckaway FP & Pencil

SHTP-204

June 1947, Readers Digest, full color, in Spanish, 8.5 x 11, "Por Cualquier COmparacion - el Mejor Regalo - Sheaffer's Triunfo", illustrations of boxed Triumph Crest black FP & pencil.

SHTP-205

May 1947, Readers Digest, full color, in Spanish, 8.5 x 11, "Un Atesorara un Regalo que refleje su Personalidad", illustration of boxed Triumph black FP & Pencil set with aluminum caps

SHTP-206

August 1947, Readers Digest, full color, in Portuguese, 8.5 x 11, "Triumoh Valian - a caneta de qualidade para o homem dinamico!", illustration of boxed Triumph black FP and Pencil

SHTP-207

October 1947, Readers Digest, full color, in Spanish, 8.5 x 11, "Puntos Personalizados Para La Preferencia Personal", illustration of boxed Triumph Crest black FP & pencil

SHTP-208

March 1947, published in newspapers - long list of the newpapers and dates across top of ad, full color, 11.5 x 16, "here's the point...to Personalize Your Writing!", illustration of man's hand holding Triumph and writing a check, also boxed sets shown

SHTP-209

July 1947, Readers Digest, full color, 8.5 x 11, in Spanish"El regalo que hace acreedor a un Muchas gracias todos los kias, ano tras ano...Sheaffers Triunfo", illustration of boxed Triumph Crest black FP and Pencil

SHTP-210

Sheaffer Advertising Proof - April 1947, Readers Digest, full color, 8.5 x 11 inches, in Portuguese, "Cuando le Obsequie una Triunfo Tuckaway ella sabra que es lo mejor", illustration of boxed Tuckaway black FP & Pencil with aluminum caps.

SHTP-211

 

December 1943, Readers Digest, full color, 8.5 x 11, in Spanish, "Una pluma Triunfo Tuckaway es un regalo para toda la Vida", illustrations of carmine striped Tuckaway FP and Pencil

SHTP-212

 

December 1943, Readers Digest, full color, 8.5 x 11, in Portuguese, "Una pluma Triunfo Tuckaway es un regalo para toda la Vida", illustrations of carmine striped Tuckaway FP and Pencil

SHTP-214

 

May 1944, Readers Digest, full color, 8.5 x 11, in Spanish, "Su Belleza Deslumbradora..le Hace Orgullose de Poseerlo", illustration of green striped Triumph FP and Pencil

SHTP-215

 

August 1943, Readers Digest, full color, 8.5 x 11, in Portuguese, "A caneta permanente Tuckaway, a nove caneta garantida por toda a vida...Para um novo prazer em escrever", illustration of green striped Tuckaway FP and Pencil

SHTP-216

 

March 1944, Readers Digest, full color, 8.5 x 11, in Spanish, "Elegantes Instrumentos de Escritura", illustration of green striped Triumph FP and Pencil

SHTP-217

January 1944, Readers Digest, full color, 8.5 x 11, in Spanish, "El Regalo que se Avalora Toda la Vida!", illustration black Triumph FP and Pencil

SHTP-218

December 1947, various magazines - names and publication dates printed across top of ad, two color - aqua, B&W, 14 x 17 - printed horizontally, "Do you believe in Santa Claus? Merry Christmas", line drawing of Santa holding a double desk set on right side of ad, framed picture of winter scene and text about Sheaffers appreciation for dealers

SHTP-219

April 10, 1949, newspapers - papers listed across top of page, 8 x 13, printed vertically, "Sheaffers Sentinel Worlds Greatest Pen Value at $10", illustration of blue plunger fill Sentinel FP and close ups of filler, clip and nibs

SHTP-220

May 22, 1944. Life, full color, 12.5 x 16, "The Service Side of Beauty", illustration of black Triumph FP and Pencil, leads and Skrip, nib of FP is reflected to show underside in a mirror

SHTP-221

May 27, 1944, Colliers, full color, 12.5 x 16, "Reflection of Perfection - Splendor? yes, and utmost utility", illustration of black Triumph FP and Pencil and reverse images of same on deep orange background

SHTP-222

August 1944, Newspapers- list of newpapers and publication dates across top of ad, full color, 10.5 x 17. "The Triumph Radial Writing Engine!", illustration of large close up of Triumph nib and feed, also green striped Triumph FP, lead and Skrip

SHTP-223

 

Nov 20, 1944, Life, full color, 11 x 14, "The Giant among Pen Points!", illustration of Triumph nib and brown striped Crest Fountain Pen

SHTP-225

 

Sheaffer Advertising Proof - May 1944, National Geographic, full color, 11 x 14 inches, printed horizontally, "Living up to Leadership!", illustration of black Triumph FP and Pencil.

SHTP-231

Aug 23, 1947 Colliers, full color, 11 x 14, "Worlds finest Gift for Writing", illustration of a boxed Tuckaway Threesome, black sentinel model

SHTP-233

Nov 1, 1947, Colliers, full color, 11 x 14, "When it comes to Writing come to Sheaffers", illustration of boxed Sheaffer Triumph Sentinel set, Skrip, black desk set

SHTP-234

Nov-Dec 1944, Various Magazines - list of magazines and publishing dates is printed at top of ad, full color, 11 x 14, "Designed for the Arts of Learning and Doing", illustration of brown striped Triumph FP and Pencil, leads and Skrip ink

SHTP-235

Nov 27 & Dec 11, 1949, NY Times and This Week Magazine, full color, 11 x 14, "Give Sheaffers Americas First Choice", illustration of 7 different Touchdown and Triumph FPs, sets and desk sets

SHTP-237

Nov 17, 1947, Life, full color, 11 x 14, "When it comes to writing - come to Sheaffers", illustration of 5 different Triumph desk sets

SHTP-238

Oct 14, 1944 & Dec 1944, Liberty and Argosy magazines, full color, 11 x 14, "Balance is the Rule with Sheaffers", illustrations of carmine striped Triumph Crest FP sitting on the edge of a wood ruler

SHTP-240

Nov 20, 1944, Newsweek, full color, 11 x 14, "Pacemaker of Writing Progress", illustration of black Triumph Crest FP and pencil

SHTP-242

April 19, 1947, Liberty Magazine, full color, 11 x 14, "Superior tip for dependable Writing", illustration of boxed Stratowriter ballpen and enlarged photo on tip of pen

SHTP-243

April 19, 1947, Saturday evening Post, full color, 11 x 14, "Personal Points to Consider..", illustration of boxed Triumph Tuckaway FP and Pencil

SHTP-244

Nov 1947, National Geographic, full color, 11 x 14, "Functional Beauty for any Desk", Illustration of Triumph desk set with books in background

SHTP-245

Aug 18, 1947, Life, full color, 11 x 14, "When it comes to Writing, come to Sheaffers", illustration of boxed Tuckaway Threesome set

SHTP-246

Sheaffer Advertising Proof - Sept 1947, Esquire, full color, 11 x 14 inches, "For every writer’s every written word!", illustration of boxed Sentinel Deluxe Threesome set.

SHTP-247

Sept 15, 1947, Scholastic Magazines, full color, 11 x 14, "On every campus - coast to coast its Sheaffers that are wanted most!", illustration of boxed Triumph Threesome set, Skrip ink and leads

SHTP-248

May 24, 1947, Colliers, full color, 11 x 14, "Personalized Points for Personal Preference!", illustration of boxed Triumph Crest FP and Pencil sitting on top of a row of books

SHTP-250

Aug 1947, Family Circle and Popular Mechanics, full color, 11 x 14, "Sheaffers Quality in Triplicate", illustration of boxed Triumph Threesome set

SHTP-251

April 1947, American Magazine, full color, 11 x 14, "Reflection of thoughtful selection!", illustrations of 2 Triumph desk sets

SHTP-252

Dec 1947, Liberty, full color, 11 x 14, "Give the gift that won't let her forget", illustration of boxed Baliant Tuckaway Threesome set

SHTP-255

May 8, 1944, Newsweek, full color, 11 x 14, "Symbols of Good taste and good deeds!, illustrations of green striped Triumph FP and pencil

SHTP-256

Aug 1947, Better Homes and Gardens, full color, 11 x 14, "Beauty unmatched - except by utility", illustration of Triumph black desk set with yellow roses in background

SHTP-257

May 1947, RedBook, full color, 11 x 14, "As personal as his fingerprints", illustration of boxed Sheaffers Triumph set and a fingerprint!

SHTP-258

 

May 1947, Better Homes and Gardens, full color, 11 x 14, "Fitting complement to graceful living!", illustration of black Triumph desk set, woman's hand writing a letter.

SHTP-259

June 1947, Popular Mechanics, full color, 11 x 14, "For dependable ball tip writing", illustration of boxed Stratowriter ballpen

SHTP-260

 

Aug 28, 1944, Newsweek, full color, 11 x 14, "There's an engine under this hood!", illustration of brown striped Triumph FP from sevral different angles, Skrip ink

SHTP-262

Apr-May 1944, American Magazine and Argosy, full color, 11 x 14, "The tradition of Sheaffer craftsmanship", illustration of carmine striped Triumph FP and Pencil

SHTP-264

Aug 28, 1943, Colliers, full color, 11 x 14, "Home Sweet Home on a bugle..that's mail call", illustartion of uniformed bugler at top, carmine striped Tuckaway FP and Pencil and brown striped Triumph FP and pencil

SHTP-265

Sept 1943, Jan 1944, various magazines - names of magazines and publication dates listed at top of ad, full color, 11 x 14 - printed horizontally, "Your Handwriting puts the Vitamins Y.O.U. into Letters!", illustration of green striped Triumph FP and pencil, Skrip V Mail ink

SHTP-266

 

Aug 26, 1944, Colliers, full color, 11 x 14, "The service side of Beauty", illustration of black Triumph FP and pencil, FP reverse image is reflected in mirror

SHTP-269

 

Nov 26, 1949, Saturday Evening Post, full color, 11 x 14, "Give Sheaffers - Americas First Choice", illustrations of 4 different boxed sets, one desk set, large candle in center of ad

SHTP-271

Dec 1949 - Jan 1950, various magazines - magazines and publication dates listed at top of ad, full color, 11 x 14, "Give Sheaffers Americas First Choice", illustration of boxed Triumph Crest set, man's hand writing a letter

SHTP-272

Dec 9, 1944, Liberty, full color, 11 x 14, "Functional Beauty", illustration of black Triumph Crest FP and Pencil

SHTP-273

May 16, 1949, Life, full color, 11 x 14, "Give Sheaffers Americas First Choice", illustration of 3 different boxed sets, 2 desk sets, Skrip ink and gold pencil

SHTP-274

May 1949, Better Homes and Gardens, full color, 11 x 14, "Give Sheaffers Americas First Choice", illustration of 3 different boxed sets and desk set, inset down left side of ad is a reminder about birthdays, anniversaries, weddings and graduations

SHTP-275

Dec 11. 1949, Indpendent Comic Section of Leading Newspapers, full color, 11 x 15 - printed horizontally, "Give Sheaffers Americas First Choice", illustrations of 6 different boxed sets, 2 different desk sets, a very bright and colorful ad!

SHTP-276

Dec 10, 1949, Saturday Evening Post, full color, 11 x 14, "Give Sheaffers Americas First Choice!", illustration of 2 boxed sets and one desk set, star in background

SHTP-277

Dec 1947, newspaper comic section?, full color, 11 x 14, "Christmas Gift Suggestions", comic strip across top of ad with Jiggs and Tille, bottom of ad illustrates 5 different boxed sets, 2 different desk sets

SHTP-278

Dec 11. 1949, Various magazines - magazines are listed at top of ad, full color, 12 x 15, "Give Sheaffers", illustrations of 5 different boxed sets

SHTP-279

Sept 19, 1949, Life, full color, 12 x 15, "See Sheaffers Touchdown", illustration of hand pushing down Touchdown mechanism, also boxed green Sentinel Touchdown Threesome set

SHTP-280

Dec 10, 1949, Colliers, full color, 12 x 15, "Give Sheaffers Americas First Chocice", illustration of 5 different boxed sets and one Triumph desk set, star in middle of ad

SHTP-281

Nov 27, 1949, Various magazines - listed at top of ad, full color, 12 x 15, 7 diferent boxed sets shown, one Triumph desk set

SHTP-283

Sheaffer Advertising Tear Proof, December 1948, Redbook & Family Circle, 10 x 13.5 inches, full color. This Page Solves All Your Christmas Gift Problems! Pens illustrated are: Safeguard desk set, Triumph Double desk set, Admiral Ensemble, Stratowriter Tuckaway, Sentinel Crest set, Valiant Threesome set.

SHTP-284

Sheaffer Advertising Tear Proof, August 1948. Redbook, 10.5 x 14 inches, full color. Look for Sheaffer’s Famous White Dot …it signifies the World’s Finest Back-to-School Writing Instruments! Crest Threesome set shown against background of autumn leaves.

SHTP-285

Sheaffer Advertising Tear Proof, August 1948, Popular Mechanics, 10.5 x 14 inches, full color. For Going Through School … and going through Life. Crest Threesome Deluxe and Safeguard desk set shown.

SHTP-286

Sheaffer Advertising Tear Proof, December 1948, Cosmopolitan, 8 x 13 inches, full color. Sheaffer’s and only Sheaffer’s meets every Gift Requirement. Sentinel Deluxe Ensemble, Crest Deluxe Threesome, Triumph Desk Set, Admiral Threesome set shown.

SHTP-287

Sheaffer Advertising Tear Proof, December 1948, Popular Mechanics, 8.5 x 12.5 inches, full color. Blueprint of the Perfect Gift for Her! Crest Deluxe Tuckaway Threesome, Stratowriter Tuckaway, Sentinel Deluxe Tuckaway, Tuckaway Ensemble and Triumph Desk Set shown.

SHTP-292

Sheaffer Advertising Tear Proof, November 1948, Selecciones del Reader’s Digest, 8.5 x 11 inches, full color. Escoja A Su Gusto, Crest Threesome, Sentinel Twosome and Tuckaway set shown. Ad in Spanish

SHTP-294

Sheaffer Advertising Tear Proof, September 1948, 10.5 x 16 inches with clean crease in the center, black and white. In School In Life .. Let them Make their marks with the Best! Threesome set shown.

SHTP-295

Sheaffer Advertising Tear Proof, August 6, 1948 United States News and September 6, 1948 Newsweek, 10 x 13 inches, black, white and yellow. No Other Reservoir Desk Set in the World can Make These Claims, Safeguard desk set.

SHTP-297

Sheaffer Advertising Tear Proof, August 1948 Better Homes & Gardens and September 1948 Family Circle, 10.5 x 13.5 inches, full color. Use Safeguard for 30 days …and you’ll use it always! Safeguard desk set shown.

SHTP-298

Sheaffer Advertising Tear Proof, Fall 1948, College Store Magazine, 9 x 12 inches, black and white. Feature Threesomes for Higher Unit Sales! Triumph Threesome boxed set shown.

SHTP-299

Sheaffer Advertising Tear Proof, July 1948, Selecoes Do Reader’s Digest, 8.5 x 11 inches, full color. O Ponto Branco - Simbolo de Distincao, Sheaffer Tuckaway Threesome shown. Ad in Portuguese.

SHTP-300

Sheaffer Advertising Tear Proof, Redbook, May 1948, 10.5 x 14 inches, full color. In writing instruments - Look for the White Dot Mark of Distinction found only on Sheaffer’s finest! Crest Deluxe Threesome shown.

SHTP-301

Sheaffer Advertising Tear Proof, National Stationer Magazine, May 1948, black and white and aqua, measures 18.5 x 14 inches, clean fold in center. Sheaffer’s White Dot When you Feature This Mark of Distinction You Feature the Best!

SHTP-302

Sheaffer Advertising Tear Proof, Selecciones Del Reader’s Digest May 1948, 8.5 x 11 inches, full color. Belleza Inigualada-excepto por Calidad. Tuckaway Threesome Shown Ad in Spanish

SHTP-303

Sheaffer Advertising Tear Proof, Selecciones Del Reader’s Digest, March 1948, 8.5 x 11 inches, full color. Disenado especialmente para Ella! Tuckaway Threesome set shown. Ad in Spanish.

SHTP-304

Sheaffer Advertising Tear Proof, National Geographic, November 1948, 10 x 12.5 inches, full color. A Gift Means Much More …When It’s Made By Sheaffer’s. Crest Deluxe Threesome, Sentinel Tuckaway Threesome, Triumph Desk Set shown.

SHTP-305

Sheaffer Advertising Tear Proof, American Magazine December 1948 and American Legion Magazine December 1948, 9.5 x 12.5 inches, full color. Sheaffer’s and only Sheaffer’s Meets Every Gift Requirement. Crest Deluxe Threesome, Valiant Threesome, Admiral Ensemble, Triumph Desk Set, Stratowriter Tuckaway, Safeguard Desk Set, Sentinel Deluxe Ensemble, Triumph Desk Set and Skrip shown.

SHTP-306

Sheaffer Advertising Tear Proof, Saturday Evening Post, May 13, 1948, 10.5 x 14 inches, full color. Safeguard Cleanest on Earth. A New Kind of Desk Set for Home and Office! Safeguard desk set shown on blue plate with white doilie.

SHTP-307

Sheaffer Advertising Tear Proof, New York News, Philadelphia Inquirer and Chicago Tribune, August 29, 1948, 11.5 x 16.5 inches, clean fold in half, full color. When it Comes to Writing Come to Sheaffer’s for back to school and every gift occasion. Valiant Threesome, Sentinel Tuckaway Threesome, Safeguard Desk Set, Triumph Desk Set, Skrip Ink, Fineline pencil leads shown.

SHTP-308

Sheaffer Advertising Tear Proof, Selecoes Do Reader’s Digest, April 1948, 8.5 x 11 inches, full color. Tres Presentes Em Um So. Crest Deluxe Threesome set shown. Ad in Portuguese.

SHTP-309

Sheaffer Advertising Tear Proof, Life Magazine, August 16. 1948, 10.5 x 14 inches, full color. Sheaffer’s White Dot means your Back-to-School gift is finest of its kind. Sentinel Tuckaway Threesome and Crest Deluxe Threesome shown.

SHTP-310

Sheaffer Advertising Tear Proof, Selecoes Do Reader’s Digest, March 1948, 8.5 x 11 inches, full color. Desenhado espcialmente para Ela. Tuckaway Threesome set shown. Ad is in Portuguese.

SHTP-311

Sheaffer Advertising Tear Proof, Selecciones Del Reader’s Digest, November 1948, 8.5 x 11 inches, full color. Crest Deluxe Threesome, Tuckaway Twosome, Triumph set shown. Ad is in Spanish.

SHTP-312

Sheaffer Advertising Tear Proof, May 23, 1948, Magazine Unknown, 10.5 x 13.5 inches, full color, printed on a non-gloss paper - more like newsprint but in magazine format. For distinctive Graduation Gifts look for the mark of distinction …. The White Dot found only Sheaffer’s Finest! Crest Deluxe Threesome, Sentinel Ensemble, Sentinel Tuckaway Ensemble.

1950 Proofs

SHTP-92

Christmas 1950, Full color, black background, 5.25 x 7.5 inches, Sheaffer Triumph Touchdown fountain pen with red bow shown, “Give Sheaffer’s Without Question, The Finest pen in the World ….”

SHTP-282

Spring 1953, Various magazines - magazines and publication dates are printed across top of ad, full color, 12 x 16, "Ends Dunk Filling", illustration of large Snorkel nib extended, very bright & colorful, unusual large sized ad


1960 Proofs

SHTP-73

Oct 1960, New Yorker and Sunset Magazines, B&W, 7x7, Xmas ad, PFMI set shown, "New! For Men Only"


 

Sheaffers Adverts from 1918 - 1967

        

        

 

SHF-323A
1928, 8.5x11.5, full color, “Science contributes its finest materials to these masterpieces”, Flatop blk & pearl FP & pencil shown, oriental pastel art at top, rough edges and light smudge marks
$5
SHF-360
March 10, 1928, The Saturday Evening Post, 11x14, Full Color, "Beautiful things have always had the world's applause", Illustration of 2 Lifetime Fountain pens, one green one black, 1 green Lifetime pencil, and a Jet Glass Lifetime Desk Fountain-pen set.
$12
SHF-361
August 27, 1927, The Saturday Evening Post, 11x14, Full Color, "For the home there is no other writing instrument like this", illustration of 2 Lifetime Desk Fountain-pen sets, and a Regular Lifetime pen.
$12
SHF-363
April 24, 1926, The Saturday Evening Post, 11x14, Full Color, "Sheaffer has given the world a new idea", illustration of Double Lifetime Desk Set, and Regular Lifetime Pen.
$12
SHF-372
January 14, 1928, The Saturday Evening Post, 11x14, Full Color, "Long-life is a matter of substantial building", illustration of 2 Lifetime Fountain Pens, and 1 Lifetime Pencil.
$12
SHF-374
November 19, 1927, The Saturday Evening Post, 11x14, Full Color, "If your finest gift has the little white dot it's a genuine Lifetime", illustration of Italian Marble "Lifetime" Desk Fountain-pen Set, Jet Glass "Lifetime" Desk Fountain-pen Set, Oval Crystal Glass "Lifetime" Desk Fountain-pen Set.
$12
SHF-376
May 5, 1928, The Saturday Evening Post, 11x14, Full Color, "This pencil holds a thrill for those who love fine things", illustration of inside of Lifetime Pencil.
$12
SHF-414
1928, The National Geographic, 7x10, B&W&Gold, "Long-life is a matter of substantial building", illustration of two Lifetime fountain pens, and one Lifetime Pencil.
$11
SHF-443
February 11, 1928, The Saturday Evening Post, 11x14, Full Color, “Sheaffer gave the world its writing instruments of real beauty”, Italian Marble “Lifetime” Desk Fountain-pen set, Oval Crystal Glass “Lifetime” Desk Fountain-pen Set, Jet Glass “Lifetime” Desk Fountain-pen Set, and an Onyx “Lifetime” Desk Fountain-pen Set shown.
$11
SHF-444
April 23, 1927, The Saturday Evening Post, 11x14, Full Color, “Mastership in all types of fountain pen desk sets”, Sheaffer Desk Set and Sheaffer Lifetime pen shown.
$11
SHF-448
October 22, 1927, The Saturday Evening Post, 11x14, Full Color, “Are you carrying a little white dot on your fountain-pen?”, illustration of Lifetime pen and pencil in green.
$12


SHF-208
Nov 1931, Full Color, 7x10, National Geographic, 5 fountain pen desk sets shown, 1 with german shepherds, “Vast difference”
$11
SHF-279
May 1939, Full Color, 7x10, National Geographic, Lifetime green boxed set, pen stand, “the white dot crowns your graduation or wedding gift!”
$10
SHF-328
A May 1937, Nat Geographic, 7x10, full color, “Lifetime Feathertouch World’s Lowest Cost Pen”, boxed brown striated Balance set, also Balance pens shown in ebonized pearl and roseglow
$12
SHF-352
Aug 1932, Nat Geographic, 7x10, full color, “Take Sheaffer Quality back to school, there’s a Sheaffer set for every purse”, shown at top is 4 piece set - pen, pencil, vest pocket pencil is marine green marble & BHR inkwell
$11
SHF-364
May 29, 1939, Life, 11x14, Full Color, "Sheaffer's Lifetime Identified by the White Dot-You give the world's finest when the white dot crowns your graduation or wedding gift", illustration of Sheaffer Lifetime Pen and Pencil set, and Desk set.
$11
SHF-368
November 29, 1937, Life, 11x14, Full Color, "50 Christmases From now...your Lifetime Pen Gifts Still Will Serve", illustration of 7 desk sets, 4 pen and pencil sets.
$11
SHF-408
August 13, 1938, The Saturday Evening Post, 22x14, Full Color, "Demand the white dot the only Lifetime Pen", illustration of Sheaffer Feathertouch pen, Ensemble with Chromium trim, Sheaffer Lifetime Ensemble in black, and single desk set.
$12
SHF-457
July 20, 1935, The Saturday Evening Post, 11x14, Full Color, “Only Sheaffer has them all!”, illustrations of two Sheaffer Lady pens and Sheaffer ensemble.
$11
SHF-460
August 11, 1934, 11x14, Full Color, “Lifetime-Feathertouch, Visible Skrip supply-one stroke fills, empties, cleans”, illustrations of two lifetime fountain pens.
$11

SHF-164

Sheaffer Advertisement,  1937, 7 x 10 inches, full color, National Geographic. “Lifetime Feathertouch World’s Lowest Cost Pen. Beautiful senior Balance boxed set, also pens in ebonized pearl and carmine red, Dry Proof desk set and Sheaffer Skrip bottle.  There is some interesting text at the very bottom of the ad about two National Contests where you could with 2 Fully Equipped Fords and Over 1,000 Bicycles!  Reverse side of this ad is for the Aluminum Company of America (ALCOA), mostly text discussing the history of aluminum, interesting is the spot metallic aluminum (silver) ink used. 

$9

SHF-61
Sheaffer Advertisement, May 27, 1940, 10.5 x 14 inches, Full color pen set on sepia toned background, Lifetime boxed set, “Father’s Day, Graduation, Vacation”
$10
SHF-87
Sheaffer Advertisement, Aug 24, 1942, Vigilant, Tuckaway and Triumph fountain pen and pencil sets, Skrip Ink, Fineline Pencil leads, “Our letters keep us together”
$10
SHF-193
Nov 29, 1947, Color, 11x14, Two Threesome boxed sets, "Not just for Christmas"
$10
SHF-200
Mar 1944, Full Color, 7x10, National Geographic, Tuckaway pen & pencil, “Leaders in Writing Progress”
$9
SHF-249
1948, Full Color, 7x10, National Geographic, Burgundy Crest threesome, Safeguard desk set, “Going through school & going through life”
$9
SHF-250
1947, Full Color, 7x10, Popular Mechanics, Sentinel deluxe threesome, “Quality in Triplicate” water stain-lower right
$5
SHF-251
Nov 1944, Full Color, 7x10, National Geographic, Triumph nib closeup, Triumph red pearl pen, “Dirty spots”
$5
SHF-252
March 1942, Full Color, 7x10, National Geographic, Lifetime Feathertouch red set, Vigilant brown set, 2 pen stands, “Gift Magic!”
$9
SHF-261
Sept 1949, Full Color, 7x10, National Geographic, Touchdown, “Easiest pen in the world to fill”
$9
SHF-274
Sept 1941, Full Color, 7x10, National Geographic, Feathertouch red set, Valiant set with military clip, spiral grip pencil, “For personal achievement”
$9
SHF-276
Sept 1948, Full Color, 7x10, National Geographic, Sentinel Deluxe Therresome, “Best to give...Best to own!”
$10
SHF-282
1942, Full color, 7x10, National Geographic, Feathertouch ensemble, Vigilant ensemble iwht military clip, “Equip their hands & minds for life”
$9
SHF-302
Nov 19, 1945, Full Color, 11x14, Life, Boxed tuckaway set, “Unmatched quality”
$10
SHF-304
Nov 18, 1946, Full Color, 11x14, Masterpiece Threesome, stain upper right corner
$5
SHF-306
1949, Full Color, 11x14, Triumph pens showns 1939 model & 1949 model with wide autograph bands, “First choice in writing insturments”
$10
SHF-311
Aug 16, 1948, 11x14, full color, Tuckaway threesome and Crest threesome shown, “Sheaffer’s White Dot means your Back-to-School gift is finest of its kind”
$10
SHF-326A
1948, Nat Geographic, 7x10, full color, “A gift means much more when it’s made by Sheaffer’s”, boxed Crest Threesome and Sentinel Tuckaway sets shown, double desk set at bottom, light stain upper right corner
$5
SHF-327A
Sheaffer Advertisement, 1947, Nat Geographic, 7x10, full color, “Sheaffer’s - tops in its field!”, boxed Stratowriter, Sheaffer's first ballpoint pen shown.
$9
SHF-330A
Mar 1942, Nat Geographic, 7x10, full color, printed horizontally, “Gift Magic! To pull the Easter Rabbit out of the Hat”, two pen stands, boxed sets of Carmine & Golden brown Balance pens shown
$9
SHF-335
51941, Nat Geographic, 7x10, full color, “Sheaffer’s Gifts That Live While Sentiment Lasts”, boxed sets of carmine, golden brown stripe and marine green striped pens
$9
SHF-337
1946, Nat Geographic, 7x10, full color, “Examine! Compare! Write! Sheafffer’s Triumph”, large illustration of Triumph nib & pencil sleeve tip, boxed Crest set
$9
SHF-340
1944, Nat Geographic, 7x10, full color, “Beauty that is ageless Craftsmanship that endures”, Triumph marine green pen & pencil, Skrip V-Mail ink
$9
SHF-359
May 22, 1948, Collier's, 5x14, Full Color, "The White Dot assures instant appreciation of your graduation gift!, It's the mark of Distinction Identifying Sheaffer's Finest!", illustration of Crest DeLuxe Threesome in burgundy, Sentinel Tuckaway Ensemble in blue, and Triumph desk set.
$10
SHF-394
July 18, 1949, Life, 11x14, Full Color, "Now! Easiest Pen in the World to Fill, Sheaffer's New TouchDown", illustration of hand holding Sheaffer Touchdown, Sentinel Deluxe Threesome in green.
$10
SHF-395
1944, 11x14, Full Color, "The Lifetime Pen Guaranteed for the Life of the First User!", illustration of two Lifetime Fountain Pens. AS-IS worn edges.
$8
SHF-396
July 29, 1940, Life, 11x14, Full Color, "Sheaffer's Skybox the airplane special, for yourself for a gift!", illustrations of Lady Skyboy Lifetime Feathertouch Ensemble in burgundy, Skyboy Lifetime Feathertouch Ensemble in green, and Skyboy pen in black.
$10
SHF-405
December 8, 1945, Collier's, 11x14, Full Color, “Will you be judge and jury of this...most gracious of gifts?", illustration of Crest Triumph Pen and Pencil Set.
$10
SHF-406
November 18, 1946, Life, 11x14, Full Color, "Masterpiece-for Presentation, Fourteen Karat Gold Wrought by Skilled Artisans", illustration of Triumph Masterpiece Pen with Lifetime Point, Stratowriter Masterpiece with retractable ball tip, Fineline Masterpiece Pencil with Sleeve tip.
$10
SHF-407
May 17, 1947, The Saturday Evening Post, 11x14, Full Color, "Safeguard reservoir desk set by Sheaffer", illustration of Safeguard reservoir desk set.
$10
SHF-416
1948, The National Geographic, 7x10, Full Color, "Mark of Distinction, The white dot found only on Sheaffer's Finest Products", illustration of Sentinel Tuckaway Threesome in blue.
$10
SHF-427
August 16, 1948, Life, 11x14, Full Color, "Sheaffer's White Dot means your Back-to-School gift is finest of its kind", Blue Sentinel Tuckaway Threesome, and Brown Crest Deluxe Threesome shown.
$10
SHF-428
1942, 22x14-doublepage ad, Full Color, "Triumph the newest Lifetime, the pen achievement of the century", Triumph Tuckaway Lifetime Feathertouch Ensemble, Crest Triumph Tuckaway pencil, Triumph Tuckaway pen, Crest Triumph pencil, Triumph pen shown.
$12
SHF-429
August 25, 1941, Life, 11x14, Full Color, "In School, U.S. Services, Business and through life Sheaffer's Lifetime, timeless gifts to make the most of time", Lady Sheaffer Ensemble in green shown, Valiant Ensemble shown, Spiral-Grip pencil shown, and inks shown.
$10
SHF-430
November 25, 1940, Life, "Gifts that inspire and delight and cost no more", illustrations of Crest Lifetime Ensemble, Lady Sheaffer Lifetime Ensemble, Admiral Feathertouch Ensemble, and five desk sets.
$10
SHF-431
November 27, 1948, The Saturday Evening Post, 11x14, Full Color, "Gifts of outstanding Distinction", illustration of Jet Crystal Triple Desk set, Brazilian Onyx Double Desk Set, Mexican Onyx Single Desk Set, Spanish Onyx Single Desk Set, Jet Crystal Single Desk Set, Italian Marble Single Desk Set.
$10
SHF-434
1949, 11x14, Full Color, "Give Sheaffer's America's first choice! (by actual sales records)", Crest Deluxe Threesome, Valiant Ensemble, Sentinel Deluxe Ensemble, and Triumph Desk set shown.
$10
SHF-435
1949, 11x14, Full Color, “See Sheaffer's Touchdown, identified by the white dot of distinction", illustration of Sentinel Threesome in green, also shown hand holding a Touchdown pen in green.
$10
SHF-437
November 29, 1947, The Saturday Evening Post, 11x14, Full Color, "Not just for Christmas but every day years to come!", illustrations of Sentinel Tuckaway Threesome and Crest DeLuxe Threesome
$10
SHF-438
August 18, 1947, Life, 11x14, Full Color, "When it comes to Writing, come to Sheaffer's", illustration of Sheaffer Threesome in black.
$10
SHF-456
August 21, 1944, Life, 11x14, Full Color, “More than styling - it’s NEW engineering!”, Triumph Lifetime pen with clip, 14K point shown and clip shown.
$10
SHF-461
February 22, 1947, The Saturday Evening Post, 11x14, Full Color, “Inviting microscopic examination Stratowriter”, Stratowrtier pint shown on top half of ad, Stratowriter boxed ball point on bottom.
$10
SHF-462
May 16, 1949, Life, 11x14, Full Color, “Give Sheaffer’s...America’s First Choice!”, White Dot Safeguard Desk Set, Crest Deluxe Threesome, Sheaffer’s Gold-Filled Pencil, Brazilian Onyx Desk Set, and Sentinel Tuckaway Threesome shown.
$10
SHF-463
November 20, 1944, Life, 11x14, Full Color, “The Giant Among Pen Points! Lifetime Triumph Model”, illustration of Crest “Triumph” Lifetime pen with clip.
$10
SHF-464
November 22, 1943, Life, 11x14, Full Color, “Handwritten letters are priceless treasures”, stack of letters tied together with red and green ribbon, Triumph Lifetime pen with clip and Triumph pencil with clip.
$10
SHF-466
May 14, 1949, The Saturday Evening Post, 5 1/4x11, Full Color, “Sheaffer’s Sentinel-World’s Greatest Pen Value at $15”, Sentinel Deluxe Threesome, Sentinel Fountain Pen shown.
$10
SHF-467
1946, National Geographic, 7x10 inches, Full Color, “There’s no battle of the Sexes when Triumph is the gift!, Tuckaway black set in blue oval box and Valiant Triumph set in beige box. Noted on advertisement is “Color Photograph by Victor Keppler. Keppler (1904-1987) was one of the most successful commercial photographers and shot many Saturday Evening Post covers in addition to photos for famous US companies including Sheaffer.
$7
SHF-468
1946, National Geographic, 7x10 inches, Full Color, “Choose with care to give from the Heart - Triumph” Sheaffer Triumph set in black with matte chrome caps in beige box, Triumph nib also illustrated. Noted on advertisement is “Color photograph by Leon De Vos”, De Vos was a Belgian photographer with covers of Look magazine and others to his credit.
$7
SHF-470
Sheaffer Advertisement, 1944, 7x10 inches, full color, “Lifetime Supreme Value Among Pens”, Large Triumph nib, Carmine Triumph Fountain Pen, Skrip Ink.
$10
SHF-471
Sheaffer Advertisement, 1944, 7x10 inches, full color, “Beauty that is ageless Craftsmanship that endures”, Marine green striped fountain pen and pencil, V-Mail Skrip Ink, Army-Navy E Award flag emblem.
$10
SHF-473
Sheaffer Advertisement, May 1945, 7x10 inches, full color, “Born of war to serve in Peace”. Triumph Crest fountain pen and pencil set in box, Army Navy E Award flag emblem.

$10
SHF-474
Sheaffer Advertisement, September 1943, 7x10 inches, full color, “Your Handwriting Puts the “Vitamins” Y,O,U, into Letters! Marine Green Triumph fountain pen and pencil, Fineline leads, Skrip V-Mail ink.
$10
SHF-476
Sheaffer Advertisement, 1946, 7x10 inches, full color, “There’s no battle of the sexes when Triumph is the gift!” “Valiant for Men! Valiant Tuckaway for Women”. Two boxed Sheaffer fountain pen and pencil sets, red and blue hearts.
$10
SHF-478
Sheaffer Advertisement, 1941, 7x10 inches, full color, “Gift Satisfaction Starts here and Lasts Throughout Life!”. Sovereign carmine red striped fountain pen and pencil set, Desk Set, Fineline blue pencil, Fineline pencil lead, Skrip Ink. At top of advert: “Give Service Men the Writing Kit that Meets Army Requirements” and mention of the clip that leaves the pen hidden in pocket.
$10
SHF-479
Sheaffer Advertisement, 1945, 7x10 inches, full color, “The new generation of Pendom’s finest”. Sheaffer Triumph Crest and carmine red striped Tuckaway fountain pen and pencil sets shown, Army-Navy E flag logo.
$10
SHF-481
Sheaffer Advertisement, 1943, 11x14 inches, full color, “The Handiest Writing Set! Sheaffer’S Triumph Tuckaway”, carmine red Tuckaway fountain pen and pencil set, Skrip V-Mail Ink. The backside of this ad is the front cover of Look Magazine, a portrait of Gen. Patton.
$10
SHF-487
Sheaffer Advertisement, 1949, National Geographic, full color, 7x10 inches. America’s First Choice. Illustrated are Sheaffer pens suggestions for Birthdays, Graduation, Weddings and Anniversaries and Father’s Day. Products featured are Crest Deluxe Threesome, Sentinel Deluxe Tuckaway Threesome, Brazilian Onyx Desk Set and Statesman Threesome.
$9
SHF-489
Sheaffer Advertisement, 1947, National Geographic, full color, 7x10 inches. Faultless Performance … Flawless Beauty. Large illustration of Triumph black desk set shown.
$9

SHF-490
Sheaffer Advertisement, November 1945, National Geographic, full color, 7x10 inches. For Creating Good Impressions! New Lifetime Point. Sheaffer Triumph set in box illustrated, Army-Navy E Flag flying.
$9

SHF-502
Sheaffer Advertisement, 1948, National Geographic, 7 x 10 inches, full color. A Gift means much more when it’s made by Sheaffer’s. Crest Deluxe Threesome, Sentinel Tuckaway Threesome and Triumph Desk Set.
$9

SHF-503
Sheaffer Advertisement, 1949, National Geographic, 7 x 10 inches, full color. Give Sheaffer’s America’s First Choice. Statesman Threesome, Sentinel Deluxe Threesome, Valiant Ensemble and Triumph Desk Set.
$9

SHF-504

Sheaffer Advertisement, late 1940s, 7 x 10 inches, full color, National Geographic.  This ad features 12 different Sheaffer Desk Sets including an amazing leather covered double desk set with a “fine radio-clock” in the center. Reverse side of this ad is a sexy black and white advertisement about a Southern California Vacation!


$9

SHF-505

Sheaffer Advertisement, 1947, 7 x 10 inches, full color, National Geographic. Sheaffer didn’t often dedicate an advert to one single product, but this one features the Stratowriter which rolls your writing on dry.  We note that there is no mention of the words ballpoint or ballpen, just that this is the newest writing sensation.
Reverse side of this ad is for American President Lines, America’s Link to the Orient for over 76 years with four colorful illustrations of China. 

$9

SHF-42
Sheaffer Advertisement, 1951, Full Color, 11x14 inches, Four different Touchdown Fountain Pens Shown, plus a boxed Threesome set, Do it the Easy Way with a Sheaffer’s TM.
$9
SHF-77
Sheaffer Advertisement, Christmas 1951, 8x11 inches, “TM”, Sentinel Touchdown green boxed threesome.
$8
SHF-78
Sheaffer Advertisement, May 4, 1953, Full Color, 8x11 inches, Snorkel, "CLEAN".
$8
SHF-91
Sheaffer Advertisement, May 14, 1951, Full color, 10 z 14 inches, TM Valiant boxed set, Now.. No Other Will Suffice!
$9
SHF-94
Sheaffer Advertisement, Aug 14, 1950, Full Color, 10 x 14 inches, Sentinel Burgundy Crest fountain pen and Valiant black set shown “Let’s Go! Back to school with Sheaffer‘S”
$9
SHF-124
Sheaffer Advertisement, 1951, 7x10 inches, TM Sentinel Touchdown Threesome.
$8
SHF-125
Sheaffer Advertisement, May 1950, 7x10 inches, Full Color, Sentinel Threesome set, Triumph desk set, Valiant set, “Future perfect!”
$8
SHF-126
Sheaffer Advertisement, 1955, Full color, National Geographic, 7x10 inches, Sentinel Snorkel Set, golden baby shoes, “Seems like only yesterday” Handwritten Graduation card.
$8
SHF-136
Sheaffer Advertisement, 1956, National Geographic, 7 x 10 inches, full color, Caught in the act of Giving the Finest! Woman in background decorating Christmas Tree, Sheaffer’s White Dot Snorkel Boxed Set in hand.
$9
SHF-138
Sheaffer Advertisement, May 1951, 7x10 inches, Full Color, Crest Touchdown Deluxe Fountain boxed Set, “You know what’s new”.
$8
SHF-174
Sheaffer Advertisement, 1950, full color, 10.5 x 13 inches, “o-o-o-o-oh! It’s New”, TM, Sheaffer’s Thin Model, Giant Feathertouch Nib, Black background with green & chrome TM fountain pen.
$9
SHF-177
Sheaffer Advertisement, 1957, 10 x 13.5 inches, full color pastels, Saturday Evening Post. Statesman, Clipper, Jet Desk Set, 6 Other pens, “Spring Shower of Gifts”, umbrella
$5
SHF-185
Sheaffer Advertisement, 1950, Full color, 11x14 inches, Burgundy TM Touchdown, “What’s new Sheaffer‘s New TM”
$9
SHF-187
May 5, 1951, Full Color, 11x14, Saturday Evening Post, Sentinel green threesome, “Nothing less will do...”
$9
SHF-189
March 17, 1951, Full color, 11x14, Saturday Evening Post, Green Valiant, Burgundy Sentinel, black crest, gold-filled pens, “All other pens are clumsy”
$9
SHF-194
1957, Full color, 11x14, Red Cartridge pen, “Fills like a ballpoint”
$9
SHF-195
Dec 8, 1956, Full Color, 11x14, Saturday Evening Post, 2 desk sets, Statesman, Crest, Special, Clipper, “Gifts for every purse”
$9
SHF-237
1950, Full Color, 11x14, “Pfft! It’s filled”, Touchdown filler
$9
SHF-238
April 2, 1954, Full Color, 11x14, Collier’s, Fineline 500, Guaranteed to write 5 times longer”
$9
SHF-239
1959, Full Color, 5x7, Cartridge pen, “Student Leaders...”
$2
SHF-244
1959, Full Color, 5x7, Cartridge Fountain pen, “Loads like a rifle”
$2
SHF-248
1958, Full color, 7x10, National Geographic, Burgundy Snorkel Set, Jack Dempsey, “Notice the pen that’s part of him!”
$8
SHF-256
Sheaffer Advertisement, 1952, Full color,7x10, National Geographic, Valiant Burgundy, “Every minute 23 more people switch...”
$8
SHF-262
1954, Full Color, 7x10, National Geographic, Black snorkel boxed set, “World’s finest pen”
$8
SHF-265
1954, Full Color, 7x10, Natinal Geographic, Crest Snorkel set, “For an extra special Thank you”
$8
SHF-269
1951, Full Color, 7x10, National Geographic, Crest deluxe boxed set, “You know what’s new!”
$8
SHF-270
1951, Full Color, 7x10, National Geographic, Crest threesome boxed, “Slender beauty to delight the hand & eye...”
$8
SHF-272
Sheaffer Advertisement, 1950, Full Color, 7x10, National Geographic, Sentinel boxed Threesome, “Mark of Superiority”, Christmas
$8
SHF-281
1950, Full Color, 7x10, National Geographic, Crest deluxe threesome, “America’s First Choice”
$8
SHF-291
1957, 5x11, black, gold & white, “Ballpoint with exclusive Sterling Silver tip”, close up of point
$7
SHF-307
1953, Full color, 11x14, Crest ensemble, Sentinel Threesome, Signature ensemble, jet base, Statesman ensemble, Spanish onyx base, Jackie Gleason top/left, “M-M-M-Boy what a gift!”, christmas
$9
SHF-310
1952, 11x28(double page-cut in half), Full color, Snorkel point close up-very nice ad, “Just in time for Christmas”
$12
SHF-316A
Sheaffer Advertisement, Nov 1953, Nat Geographic, 7x10, full color, “Sheaffer’s new Snorkel pen - World’s Finest pen yet not a costly gift”, Grey Sentinel Snorkel and filling mechanism shown.
$8
SHF-317
Sheaffer Advertisement, November 24, 1951, Full Color, 10 x 13.5 inches, Sheaffer’s TM, At the moment of opening …. Sheaffer Crest Threesome boxed set shown.
$9
SHF-319A
Nov 1954, Nat Geographic, 7x10, full color, “For an extra special Thank You”, woman’s hand shown writing a thank you note with a Crest Snorkel, also boxed set shown
$8
SHF-388
Sheaffer Advertisement, March 15, 1952, The Saturday Evening Post, 11x14, Full Color, "Every minute 23 more people switch to new Sheaffer's pencil-slim TM", illustration of Sheaffer TM.
$9
SHF-398
Sheaffer Advertisement, March 28, 1953, The Saturday Evening Post, 11x14, Full Color, "...so the point stays clean! Sheaffer's Snorkel pen", illustration of hands in white gloves holding a green Snorkel.
$9
SHF-400
1953, 11x14, Full Color, "Ends Dunk Filling, Sheaffer's Snorkel Pen, The only pen you fill without wiping off the point", illustration of Sheaffer Snorkel point being filled, and a point dunked in ink next to it, also shown a Sheaffer Snorkel in Burgundy.
$9
SHF-401
1951, 11x14, Full Color, "Sheaffer's TM, Now outdates all others", illustration of Valiant TM, Sentinel TM, Crest TM, And Gold-Filled TM.
$9
SHF-425
December 9, 1950, Collier's, 11x14, Full Color, "Matchless Sheaffer's White dot of Distinction, America's First Choice", illustration of Sheaffer's Sentinel threesome in black.
$9
SHF-426
December 13, 1952, 11x14, Full Color, "This is New! Sheaffer's TM Snorkel", illustration of Sentinel TM Threesome in black, large illustration of point not being dunked.
$9
SHF-446
1951, 10x13, Full Color, “Sheaffer’s TM, Nothing so New!”, illustration of Valiant Threesome set.
$8
SHF-447
November 4, 1950, Collier’s, 11x14, Full Color, “Sheaffer’s-Tribute to good taste”, illustration of Sheaffer’s Valiant pen and pencil.
$8
SHF-450
1951, 11x14, Full Color, “Sheaffer’s TM Never forgotten..”, Sheaffer Sentinel TM Pen, pencil and ballpoint shown.
$9
SHF-455
September 1, 1951, The Saturday Evening Post, 11x14, Full Color, “Sheaffer’s TM Packed with “pick-me-up” appeal”, illustration of black Sentinel TM, black Sentinel Pencil, Statesman TM ensemble.
$9
SHF-458
1952, 11x14, Full Color, “This is New! Sheaffer’s TM Snorkel”, illustration of Sentinel TM threesome, and large illustration of Sheaffer 14K point.
$9
SHF-485
Sheaffer Advertisement, May 1956, National Geographic, Sheaffer Snorkel fountain pen in hand with finger pointing at white dot. “Think how proud you’ll be…” 7x10 inches. Full color.
$9
SHF-491
Sheaffer Advertisement, 1951, 10 x 14 inches, full color. Sheaffer’s TM, The Excitement of receiving Sheaffer’s new TM is surpassed only by the pleasure that mounts with each use through the years … rekindling the glow of a truly memorable Christmas. Gold filled Triumph set shown.
$9
SHF-492
Sheaffer Advertisement, 1950, 10 x 14 inches, full color. Ultimate in Gifts, Sheaffer’s with Personal Signature. Sheaffer black Threesome with solid 14KT gold bands.
$9
SHF-493
Sheaffer Advertisement, May 15, 1950, Life Magazine, 10.5 x 14 inches, full color. It’ a Gift! The finest for every gift occasion. Sentinel Tuckaway threesome, Triumph Desk set and Valiant blue pen and pencil set shown.
$9
SHF-500
Sheaffer Advertisement, 1955, National Geographic, 7 x 10 inches, full color. Photo is from an original Norman Rockwell print commissioned by the Sheaffer Pen Co. What a wonderful Surprise! Home for Christmas! Sheaffer boxed Crest Ensemble.
$9

SHF-507

Sheaffer Advertisement, March 1954, 7 x 10 inches, full color, National Geographic. Even though the Sheaffer Snorkel fountain pen was introduced several years prior to 1954, this ad’s headline is still:  Sheaffer’s New Snorkel Pen.  Very elegant layout featuring a boxed Snorkel fountain pen and mechanical pencil. Reverse side if ad
features  Pan-American Grace Airways, the Short-cut to South America. Daily El-InterAmericano flights. 

$9



SHF-246
1964, Full Color, 5x7, Safeguard ballpen & pencil, “Bell ringer gifts”
$2
SHF-259
1963, Full Color, 7x10, National Geographic, mexican marble desk set, man writing
$4
SHF-263
1964, Full Color, 8 1/2x11, Mexican marble desk set, “...make sure your wedding gift won’t wind up in the attic”
$5
SHF-273
1965, Full color, 7x10, National Geogrpahic, wood desk set, WDIII Triumph ballpen & jet set, “Christmas gift problems?”
$6
SHF-287
1962, Full color, 7x10, National Geographic, Jet Crystal desk set, “Gift as good as gold”
$6
SHF-484
Sheaffer Desk Set Christmas advert from November 1963, the 50th anniversary of the Sheaffer Pen Company. This ad is now 50 years old as 2013 is the 100th Anniversary of Sheaffer. From the days where dark wood and smoking jackets were still in vogue, the scene on the left shows two men with a dog and a beautiful Sheaffer Imperial Desk set in green onyx. The right side of the advert shows the gift of a desk set freshly unwrapped next tot he tree and details the "real reasons" that Sheaffer Desk Sets are the choice of Selective Gift Buyers. From National Geographic, this full color ad measures 7 x 10 inches.
$9

SHF-494
Sheaffer Advertisement, 1962, National Geographic, 7 x 10 inches, full color. The Gift as Good as Gold. Black onyx desk set with perpetual calendar. Golden packages.
$9

SHF-497
Sheaffer Advertisement, 1966, National Geographic, 7 x 10 inches, full color. Style Is: Giving Sheaffer Stylist This Christmas. Gift boxed Sheaffer Stylist Threesome. Sexy lady holding gift.
$9

SHF-498
Sheaffer Advertisement, 1967, National Geographic, 7 x 10 inches, full color. A Sheaffer Desk Set makes writing a state occasion. Giving it is giving something special. Distinguished gentleman writing with fountain pen from onyx double desk set.
$9

SHF-508

Sheaffer Advertisement, May 1960, 7 x 10 inches, full color, National Geographic. Bold New Pen Designed for Men Sheaffer’s PFM Pen For Men.  Beautifully illustrated man’s hand holding a PFM V with the only inlaid point in the world.  Reverse side of this ad features the Bonneville Convertible Wide-Track Pontiac at the shore.

$9

 

 
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